About Allen Gannett
At 26, Allen Gannett is one of the youngest institutionally-backed CEOs in the country, a leader in the science of marketing and creativity, and a sought-after investor in innovative technology companies.
Gannett founded and is the CEO of TrackMaven, a marketing data and intelligence platform used by some of the world’s biggest brands including General Electric, Microsoft, Marriott, Fidelity, and other Fortune 500 companies. TrackMaven is the leader in data-driven marketing, helping brands unlock the science of their social, content, and digital advertising by analyzing millions of pieces of marketing content and uncovering actionable insights. This deep analysis puts Gannett at the forefront of understanding what makes creative content go viral. Since its founding in late 2012, TrackMaven has grown dramatically with nearly a hundred employees and hundreds of enterprise customers. In addition, Gannett has raised over $25 million from top-tier investors including New Enterprise Associates.