Seth Godin’s Tribes Named Best Business Book of 2008 by Online Business Book Store 800-CEO-READ

December 16th, 2008

The Winners of the 2008 800ceoread Business Book Awards

800-CEO-READ, an online bookseller and champion of great ideas in the business book category, today announced the winners of its second annual 800-CEO-READ Business Book Awards. TRIBES: We Need You to Lead Us by Seth Godin (Portfolio), was named the Best Business Book of the Year along with winners in 13 other categories.

In naming Tribes the overall winner, Jack Covert, founder and president of 800-CEO-READ said, “Tribes is Seth's most ambitious effort and potentially his most powerful, because when Seth talks about leadership, he skips the usual and goes right to the heart of it. More importantly, he is giving us a new way to talk about leadership.”

The company received 280 entries, which were evaluated and critiqued by the company's editorial staff. The semi-finalists were announced over the last two weeks on 800-CEO-READ's website,

“We want to congratulate all of this year's winning authors and publishers,” said Todd Sattersten, 800-CEO-READ's vice-president, and co-author, along with Jack Covert, of the upcoming The 100 Best Business Books of All Time: What They Say, Why They Matter, and How They Can Help You (Portfolio, February 2009). “We also want to thank the nominees and everyone who participated in this year's awards. These awards, along with our blog, conferences, and the Jack Covert Selects monthly book reviews, are part of our continued effort to promote great ideas and the business book category as a whole.”

The Best Business Book of 2008:

Seth Godin

This may be Seth Godin's most important book yet. It's human nature to want to be part of a group that shares a connection, passion and a common leader: a tribe. Technologies today have changed the make-up and creation of tribes, enabling them to communicate and grow in ways not possible in the past. In the future, tribes will lead revolutions and usher in change. All they need is the right leader. Will that be you?