Karabell for TIME: The Rebirth of the U.S. Auto Industry? Not So Fast

July 13th, 2011

TIME Magazine
Jim R. Bounds / Bloomberg via Getty Images

Jim R. Bounds / Bloomberg via Getty Images
Unsold Ford SUV’s on display in Raleigh, N.C.

Over the past year, story after story has touted the rebirth of the U.S. auto industry. Ford Motors, which unlike General Motors and Chrysler survived the 2008-2009 crisis without taking bailout money from the federal government, has enjoyed a string of positive reviews, and its earnings and revenue are higher than at any point since the 1990s.

The industry did pull out of its death swoon. But there’s a large gap between surviving and thriving, and while the industry may have achieved the former, it’s a long way from the latter.  Read More…